Universal Beijing Resort has officially released features and details on its upcoming Universal CityWalk Beijing, the resort’s entertainment center featuring a diverse range of entertainment, food, and shopping.
CityWalk is set to open in 2021, together with the Universal Studios Beijing theme park, the Universal Studios Grand Hotel, and the NUO Resort Hotel, forming the Universal Beijing Resort. It will be located at the main entrance of Universal Studios Beijing and connects the theme park, parking facilities, and subway entrances. The complex will feature exotic elements and modern, bright and celebratory motifs, including several buildings in a Chinese style, as it leads guests into the theme park. Guests will see red and gold colors run through the entire area of CityWalk all the way until the iconic Globe of Universal Beijing Resort at the plaza in front of the main entrance of the park, resembling the imagery of two dragons embracing a pearl.
“As the starting point of every guest’s UBR journey, CityWalk provides guests their first glimpse of the beyond-imagination experience they can expect at Universal Beijing Resort,” said Tom Mehrmann, President and General Manager of Universal Beijing Resort. “However, CityWalk is also designed to stand as a destination in its own right, as a new high-quality recreation and entertainment option for residents and tourists in Beijing. We believe CityWalk will drive the formation of a new cultural business center, giving a strong boost to Beijing’s economic development.”
Universal CityWalk Beijing will feature 24 venues, including a multiplex cinema, 15 restaurants, 8 retail stores, as well as a range of retail and food and beverage carts.
Per Universal, they intend to offer a unique experience for local guests and will focus on five highlights:
- A leading collection of new brands, first stores and flagship stores make CityWalk one of Beijing’s largest centers of the “first store economy”.
- The largest commercial IMAX screen in Beijing will provide the remarkable IMAX with Laser experience for local moviegoers, which also marks the first resort destination IMAX theater in China.
- In addition to offering unique shopping and dining choices, CityWalk will also provide guests with diverse interactive experiences and high-quality services.
- In addition to the arrival of many new overseas brands, CityWalk will also feature innovative upgrades of numerous Chinese brands familiar to local consumers.
- The overall design concept of CityWalk blends traditional Chinese and cutting-edge modern design, drawing on Chinese culture and Asian aesthetics to present a fantastic destination for excitement and exploration.
Universal CityWalk Beijing will see the launch of three new brands – child-friendly Cutie Cones Ice Cream, Southeast Asian-style Neon Street Hawkers, and CityWalk Wubei Craft Food & Beer – a craft beer restaurant combined with more traditional Chinese sights, sounds, and tastes, which will feature an exciting live music lineup at night.
It will also see the addition of popular CityWalk eateries from stateside; including Red Oven Pizza, Cowfish Sushi Burger Bar, and Toothsome Chocolate Emporium & Savory Feast Kitchen – which will the largest at any Universal theme park worldwide.
Kakao Friends, the beloved Korean cartoon characters, will also appear in their first flagship store The famous trendy toys brand POP MART’s concept store worldwide will also debut. The 600-square-meter Universal CityWalk Beijing location of Peet’s Coffee, originating in Berkley, California, will also be the largest in Asia.
The state-of-the-art Universal Cinema is located at the center of CityWalk, set to become one of the most distinctive high-end cinemas in Beijing. Including 11 theaters and 2000 seats, the Cinema is specially designed to host premieres and VIP events, with the largest commercial IMAX Laser theater in Beijing.
Neon Street Hawkers brings the energy, glow, and taste of a Southeast Asian night market to Beijing. In addition, musicians and performers will make a regular appearance on the streets of CityWalk, while seasonal entertainment programs will be hosted in CityWalk’s riverfront park.
Popular eatery Grandma’s Home will be reimagined in an exciting “Grandma’s Travel Home” restaurant, which is being introduced to Beijing for the first time, joined by several local well-established brands, which will be announcing their innovative upgrades of new concept stores.
As a new center of Beijing’s nightlife, CityWalk will feature long operating hours to ensure the best services are always available for both early-bird tourists and nightlife fans. From a relaxing cocktail to an incredible feast or unforgettable shopping and entertainment, CityWalk will provide a full range of choices for Beijing’s nightlife, to ensure that there’s something for everyone, from an exciting night out to an evening of family fun.